Bachelor of Communication (Public Relations)

The Massey Bachelor of Communication (Public Relations) will build the skills you need for a successful career in public relations. You will develop your interpersonal and inter-group communication abilities. You’ll also learn strategic thinking, planning, writing, and research skills. You’ll learn how to help organisations to communicate in persuasive and ethical ways with their staff, customers, regulators, communities, investors, and society. Public relations practitioners: organise events design and run public relations campaigns write and edit media releases write and edit online and print newsletters and publications manage risk and crisis communications develop strategic public relations plans, and build relationships through social media.